World Poker Tour
WORLD POKER TOURTM Rolls Out its Third Smash Season
on The Travel Channel on
March 2
Approximately $70+ Million Up for Grabs on WPT
in Season Three
West Hollywood, CA (February 14, 2005)- The WORLD POKER TOUR™
(WPT) will launch its third smash-hit TV season on March 2 on The Travel
Channel, awarding a record-breaking $70+ million in prize money. Debuting 16
much-anticipated new shows featuring its high stakes, take no-prisoners brand
of poker action, the WPT will air every Wednesday at 9 p.m. ET/PT. The
WORLD POKER TOUR is the international tour of high-stakes tournaments
that features professional poker pros, challenged by talented amateurs. In 2005,
the WORLD POKER TOUR will be seen not only in millions of living rooms
across America, but also in over 50 countries worldwide.
"We enter our Third Season with a legion of fans eagerly awaiting our new shows,"
said Steve Lipscomb, Founder and President of WPT Enterprises, Inc. (Nasdaq:
WPTE). "Viewers watch for the sheer dramatic entertainment of the WPT,
but many also watch to improve their own game. That is a cornerstone of our
success and we believe that this year we'll teach some exciting new lessons
to WPT viewers."
The show enters its Third Season as a phenomenon that has captured a nation
and galvanized a globe full of poker enthusiasts who tune in to watch the weekly
minting of millionaires and to learn from the pros how to improve their own
game. This season two new tournaments have been added to the tour, The
Mirage Poker Showdown and the Doyle
Brunson North American Poker Championship at Bellagio. Every week, viewers
can expect the unexpected as amateurs take on pros, pros take on other pros,
and fortunes rise, fall, and change hands in a matter of seconds. Anyone can
win, and many times even the least likely candidates do. And it's all seen from
the vantage of the WPT's revolutionary hole card cams.
The action will again be laced with expert commentary from the show's hosts,
now hailed as poker icons themselves - Shana
Hiatt, Vince
van Patten, and Mike
Sexton, author of the forthcoming WPT:Shuffle Up and Deal (HarperCollins,
anticipated March 2005.) Anheuser Busch will be making its sophomore appearance
at WPT events this year. This season, Michelob AmberBock will serve as
the WPT's official sponsor, supporting the show with a national promotion
in establishments that culminates in winners earning a seat at the WPT
Invitational Tournament.
The WPT is the only major sports league whose goal is to make everyone
a better player, while also setting the gold standard in entertainment. Viewers
can log on to www.worldpokertour.com
for even more ways to improve their game. The WORLD POKER TOUR airs Wednesday
nights from 9-11p.m. ET/PT on the Travel Channel and is the highest rated series
in the network's history.
WORLD POKER
TOUR® AIRDATES
ABOUT WPT ENTERPRISES, INC.
WPT Enterprises, Inc. (Nasdaq: WPTE) is a media and entertainment company engaged
in the creation of branded entertainment through the development, production
and marketing of televised programming based on poker and other gaming themes.
To date, operations have principally revolved around the creation of the World
Poker Tour brand through the production and licensing of a reality television
series exhibited on the Travel Channel that is based on a circuit of previously-established
high-stakes poker tournaments that has been affiliated under the "World Poker
Tour" brand. WPT Enterprises, Inc. is a majority owned subsidiary of Lakes Entertainment,
Inc. (Nasdaq: LACO). Photos and media information can be found online at: www.worldpokertour.com
More Press Releases | Previous
Press Release | WPT Information Page
